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basset and gold West-Ham United's Official Global Investment Partner

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Your capital is at risk. Please refer to the Risk Warning below.

Proven Returns with Asset-Backed Security

100% track record - all investors paid on time, every time.
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Frequently Asked Questions


Who is Basset & Gold?

Basset & Gold is a group of companies forging a financial revolution through retail investments. We pride ourselves on providing a professional and responsive relationship management service, as proven by our consistently high customer satisfaction levels. We ensure that we put the customer at the centre of everything we do and use their feedback to guide and steer our services. Basset & Gold is a trading name of B&G Finance Ltd, which is authorised and regulated by the FCA (No. 788684).


Why haven't I heard about you?

At Basset & Gold, we have been diligently and deliberately perfecting our range of investment services before unveiling them to the wider market. Today, we have a considerable number of satisfied investors providing positive word-of-mouth recommendations. We are now seeking to disrupt the financial landscape one product at a time. Find out more about us.


Can I invest?

We only accept UK residents over the age of 18 and UK registered companies, trusts, and SIPPs. Those seeking tax-free investments can also invest through our IFISA.


What's my security?

We ensure that your investments are aligned with our interests. Our unique investment approach is based on AiM (Aligned Interests Model), a proprietary investment model that focuses on pre-aligning interests and target identification so as to avoid potential conflicts – a win-win approach, which is the core of our corporate DNA. Our investment team has a wide variety of tools to AiM with, creating a truly bespoke financing arrangement that aims to achieve everyone’s unique goals, leading to long-term mutual success.

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